Postponed from earlier in the year as a result of the COVID-19 pandemic, Clean Air Day 2020 will now be held on October 8. Organisations and individuals across the UK are urged to take part and engage with the UK’s largest air pollution campaign.
This year’s tagline is: “We all have a part to play in keeping our air clean - together let’s make October 8 the cleanest Clean Air Day yet.” The theme has been chosen to build on the shifts seen recently in low pollution behaviours.
Global Action Plan, the charity who organises the event, has launched a package of Clean Air Day resources for the 2020 campaign to encourage organisations and individuals to get involved. This includes resources targeted at healthcare for professionals to encourage colleagues, patients and visitors to get involved with Clean Air Day.
The resources have been updated so that Clean Air Day 2020 can continue to be successful in providing information to people on air pollution and encouraging people to take low air pollution behaviours while being COVID-19 secure, with the charity focusing on making the tools and assets more virtual.
These include digital leaflets and posters, PR social media packs, “How to guides” such as running socially distanced “walking buses” and template letters to your MP.
Larissa Lockwood, Director of Clean Air at Global Action Plan says: “Clean air was one of the few silver linings of the COVID-19 lockdown suffering. Through our collective behaviours - working from home, walking and cycling instead of driving - we saw and experienced extraordinary improvements in outdoor air quality. On Clean Air Day, and beyond, let’s keep doing these behaviours to keep our air clean. We can create a new normal with clean air by continuing to make these positive changes and keep healthy. Visit the Clean Air Day website to find out how you can play your part on 8 October and beyond.”